By Ganda Putra
Everything goes better with bacon, right? Did someone at Coca Cola really buy into this idea and produce a new flavor called Diet Coke with Bacon? The answer may be a little more bizarre then you expected. The drink is real.
Diet Coke with Bacon the Drink Which Almost Exists
You must admit in the diet cola wars it takes original thinking to grab mindshare and the people at Coca Cola are brilliant. Diet Coke with Bacon was not just some gimmick cooked up in Photoshop by some guy on the internet, but was actually produced at Coca Cola.
This unusual flavor of Coca Cola was brewed up in a very small quantity as a marketing exercise. Coca Cola even went to the trouble of producing original cans to prove the existence of the product. Some people have tried to claim the product was created for a real test taste but the truth is probably a little more sinister.
Coca Cola – The Marketing Geniuses at Work
Imagine creating an advertising campaign which causes the amateur production of hundreds of videos, thousands of blog comments, tens of thousands of comments on Facebook, Twitter, and other social networks. Would it be worth the investment in a little time and money to get your name on the tip of thousands and thousands of people? Do you want your brand name to go viral throughout all hottest networks online? When the geniuses on the Coca Cola marketing department and their advertising partners put their heads together magic occurs.
You can be quite sure Diet Coke with Bacon never went through any formal taste testing and product development cycles as a legitimate future flavor. This is one flavor which was created for buzz and it worked. Even consider this simple article. We are helping perpetuate the amazing marketing scheme cooked up by these giants of marketing.
Would You Enjoy Diet Coke with Bacon?
The one portion of this crazy idea which has some great basis in truth is the fact Diet Coke does go great with bacon. Try a Diet Coke along with a Bacon Lettuce and Tomato sandwich. It is the perfect combination. Many people even have Diet Coke with bacon and eggs for breakfast. This may even be where this crazy marketing idea was cooked up. Imagine the guys all sitting around a big round table in the corner of a diner brainstorming marketing ideas over breakfast. One of the guys is eating his bacon and eggs while sipping and a Diet Coke.
You can just hear someone at the table commenting “Diet Coke with Bacon, what are you thinking?” That is how some of the greatest viral marketing ideas of all time get launched, but some off the wall comment. Is this how it all began? Only the people behind this great marketing exercise know the truth, but you can be sure they are laughing at their overwhelming success. The only remaining question is what will the next flavor be? Maybe it will be Coke with Jelly Belly Beans.